Austin Stanfel

Marketers now have access to more data than ever before. This means that it will be easier than ever for you to get to know your customers, making it more likely that they will buy from you. However, this can also pose a potential problem. With so much information available it can be difficult to know where you should be focusing your efforts. Let's look at some of the best ways to use your data more effectively.  Know Your Objective While data can be useful, it is still just a tool. For you to use it effectively, you will have to know what you are going to use the information for. This will ensure that you don't spend too long analyzing data, without putting any changes into effect. For example, you might be designing a new campaign. In this case, you can look at the information you've gathered, focusing on how customers reacted to previous marketing efforts. This can inform the type of campaign that will produce the best results. Get an Overview Many organizations have th...

To achieve great success in any business, there is a need for a guide. It may come as a mentor and some other time you just have to read it up. In this case, the latter is the case because you are going to read your way through Facebook selling. This article is one of the most effective tools you will have if you are looking to sell on Facebook.  Before actually making sales on Facebook, one must know and understand the difference between ‘Facebook marketplace’ and a ‘Facebook shop’. This words may seem the same thing but there is a big difference between them. Facebook marketplace is a platform on Facebook that allows business owners to list their products and service on Facebook but it doesn’t necessarily take care of the buying and selling of those products or services. Facebook shop on the other hand - performs nearly the same function like every other ecommerce store. And it is ideal for business others who wish to have interactions as well as transactions on Facebook. To open...