Austin Stanfel

 YouTube began as a small, low-quality site where anyone with a camera could rant to thousands of viewers. It was the ultimate megaphone, capable of transforming an everyday man into a celebrity—one that commanded a devoted following, and eventually the buying power of a large corporation. That makes YouTube one of the most powerful marketing platforms in the world, and here’s how you can utilize it to grow your business.   Persistence Isn’t Everything  Most people make the same mistake when they first start advertising. Companies have been shoving ads in consumers’ faces since the beginning of time. Whether it’s a street market heckler or the same commercial every eight minutes, there’s only one word for what the public has been subjected to: harassment. It’s an ugly word for an ugly tactic, and it’s perfectly appropriate in the context. And it doesn’t work. You could spam every visible space on the internet, and still never see a dime. The market is too saturated, ...

With email becoming increasingly important in the realm of consumer trends, it’s time that banks and credit unions start paying attention to the patterns. Although customers are reading emails more frequently than ever, there are several annoyances that will prompt consumers to delete your emails after they see the heading - or even before they bother to open them at all. There are many frustrations that can come with seeing these patterns among your consumers. Luckily, however, all it takes is some time and consideration to up your email marketing campaign into something your clientele will look forward to reading!    Are You Personalizing Messages?     It can be tempting to use one generic email for all of your clients, but this amateur mistake is something that financial marketers need to steer clear of. One of the surest ways to lose the respect and interest of your customers is to email them a message that clearly demonstrates they are nothing more than a n...

Snapchat is a multimedia messaging app that allow the users exchange pictures and videos called snaps, meant to disappear after they are viewed. It has features such as stories, photos and videos. Snapchat is a platform that overflows with millions of young people daily attributing to the fun involved in people sharing their moments. It is highly interactive and personalized thus a nice platform to market a brand.  It should be noted that creating content for the app is different from that of other social media platforms. For this app, the investor should not put so much formal information about the brand, he or she should be creative enough to create stories relating to the brand more often, and also post behind –the-scene content that is completely new to the snap chatters.  For an investor to do successful marketing on the snapchat, they need to know how the snapchat works and also have snapchat marketing strategies.    Snapchat Marketing Strategies. Some of ...